oOh!media New Zealand has launched the country’s first LED bus shelter screens, marking the next phase of Christchurch’s Out of Home (OOH) evolution and giving advertisers access to more flexible and higher-impact digital advertising screens.
The rollout is now underway, with four LED sites already live and new installations taking place each week. More than 70 digital bus shelters will be deployed across Christchurch by the end of 2026, with the full network of 110 completed by 30 June 2027. The rollout follows the renewal of oOh!media’s Christchurch City Council advertising contract earlier this year.
Featuring next-generation 75-inch energy-efficient LED screens, the upgraded sites deliver a premium street furniture experience, with greater brightness, higher resolution, enhanced contrast and wider viewing angles. The upgrade will also replace older infrastructure and introduce new digital capabilities across key sites, expanding audience reach while creating more opportunities for advertisers to run dynamic, contextually relevant campaigns across Christchurch.
Alongside improved creative performance, the new LED technology offers significant sustainability benefits. The screens use around 60 per cent less energy than traditional LCD displays, require less maintenance and have a longer operational lifespan, helping reduce waste while improving the efficiency of the network.
Kelly Harvey, Head of New Zealand at oOh!media, said: “Launching New Zealand’s first LED bus shelter network is a significant milestone for the industry, setting a new benchmark for the quality and standard of street furniture in New Zealand. With 190 million monthly impressions and the ability to reach 87 per cent of the Canterbury population each month, this premium digital network gives advertisers a powerful way new way to connect with audiences at scale.”
The Christchurch rollout forms part of oOh!’s continued investment in premium digital OOH environments across Aotearoa, providing advertisers with greater reach, flexibility and opportunities to deliver more impactful campaigns.
Source: KnOOH, All Christchurch panels, AP15+, Digital SOT 15%, four weeks, July 2026.
