MOVE Go Live Announced for March
MOVE, the highly anticipated and groundbreaking new audience measurement tool for Out of Home (OOH) will be live from Monday 09 March 2026. Outdoor Media Association (OMA) media owner members and media agency MOVE license holders can book new campaigns using MOVE data from this date. The official transition to MOVE will then be effective as of Monday 16 March 2026 – with MOVE becoming OOH’s united currency and the only industry standard for campaign planning, buying and reporting moving forward. MOVE has been […]










