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Train Station Dominations

Unparalleled brand fame

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Escalator decals in rail station advertising domination

Creative drives 41% of ROI in Out of Home

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Maximise your brand’s impact by dominating the space, ensuring your message is seen by every commuter. In high-dwell environments, you are guaranteed 100% audience attention, making a lasting impression.

Inspiration and success from past campaigns

2024’s Most Unmissable Out of Home Creative Campaigns

Alex Rog, Strategy Director, takes a look back at POLY’s brilliant Out of Home creative ideas that turned heads and built brand fame this year.

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The Joker: Folie à Deux

oOh!media and POLY launched a striking activation at Flinders St station, shining the spotlight on the highly anticipated film Joker: Folie à Deux.

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AustralianSuper

AustralianSuper sought to enhance brand recall and improve key brand metrics and boost awareness among Australians aged 50+ who are preparing for retirement.

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Dulux Taylor Swift Radio

By leveraging the power of digital immediacy in Out of Home and tapping into the cultural zeitgeist surrounding Taylor Swift’s 2024 tour, Dulux created a “fame moment” for the brand, enhancing relevance and resonating deeply with audiences.

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ANZ

ANZ sought to build brand connection between ANZ and business owners to drive momentum and revenue across ANZ’s business products, while maintaining consideration and awareness.

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AFL Team Takeover

Following on from the success of their work on the 2022 Toyota AFL Finals Series, POLY collaborated with the AFL again to mark the start of the 2023 season with the innovative campaign, ‘Team Colour Takeover’.

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Tailoring solutions to meet any objective

“Collaborating with oOh! and BINGE has been a seamless process”

Sarah Newcombe, Group Planning Director
Mindshare

“Partnering with oOh!media has been a transformative experience for Melbourne Airport.”

Jai McDermott, Chief of Ground Transport, Property & Retail
Melbourne Airport

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Digital billboard advertising with a national network across Australia. Create brand awareness and fame in high reaching, impactful locations.

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Classic billboard advertising with a national network across Australia. Create brand fame with 100% share of time in impactful locations.

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Small digital panel advertising in retail shopping centres across Australia. Connect with consumers at the point of purchase.