Swing into all the action across The Ashes
Put your brand at the forefront of summer’s biggest sporting series. Effortlessly integrate branded content and engage millions of fans across all the action of The Ashes through oOh!’s exclusive Out of Home partnership with Cricket Australia.
Seamless integration
Offering advertisers brand integration opportunities and increased relevance providing genuine utility while showcasing commercial messages.
Brands can be part of all the moments that matter, keeping fans up to date across:
- News
- Live score updates
- Final match scores
- Test highlights
Reach audiences at scale
Brands can engage fans across more moments than ever before with oOh!’s digital Out of Home network. From the stadium to surrounding streets, bars, restaurants, and retail spaces where our assets are, connect with millions at scale.
Opportunities to reach audiences nationwide are available across:
“Cricket is one of Australia’s favourite summer rituals, and last year’s Boxing Day Test drew a massive crowd of more than 370,000 across the five days to the MCG. Those fans spill into streets, bars, restaurants, and retail spaces, right where our Out of Home assets are. For brands, it’s an unrivalled opportunity to be part of the action and connect with audiences through engaging content that captures the moment.”
Mark Fairhurst, Chief Revenue Officer
