South Australian Tourism Commission

Transporting consumers to magical destinations in South Australia

Partnering with the South Australian Tourism Commission, oOh! brought the magic of South Australia to office workers and commuters. Consumers in South Australia were immersed in a touch of luxury with Street Furniture special builds and Office lift wraps. Bus shelters were turned into glamping tents and office lifts were wrapped with imagery to create a magical experience. The campaign was further amplified across Commute by oOh!’s Street Furniture screens.