Rail Large Format Specifications

Alex Rog, Strategy Director, takes a look back at POLY’s brilliant Out of Home creative ideas that turned heads and built brand fame this year.

oOh!media and POLY launched a striking activation at Flinders St station, shining the spotlight on the highly anticipated film Joker: Folie à Deux.

AustralianSuper sought to enhance brand recall and improve key brand metrics and boost awareness among Australians aged 50+ who are preparing for retirement.

By leveraging the power of digital immediacy in Out of Home and tapping into the cultural zeitgeist surrounding Taylor Swift’s 2024 tour, Dulux created a “fame moment” for the brand, enhancing relevance and resonating deeply with audiences.

ANZ sought to build brand connection between ANZ and business owners to drive momentum and revenue across ANZ’s business products, while maintaining consideration and awareness.

Following on from the success of their work on the 2022 Toyota AFL Finals Series, POLY collaborated with the AFL again to mark the start of the 2023 season with the innovative campaign, ‘Team Colour Takeover’.