Network & Data
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oOh!media adds 35 shopping centres to expand retail centre portfolio
oOh!media today announced the addition of 12 new shopping centres across Australia to its expanding retail media portfolio. Additionally, the company has acquired Blue Tongue Outdoor, further strengthening its presence with 23 more retail centres in Adelaide.
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oOh!media wins coveted Melbourne Metro Tunnel contract
The Metro Tunnel will create an end-to-end rail line from Sunbury in the west to Cranbourne/Pakenham in the southeast, featuring bigger and more modern trains and five new stations which will feature unique character to inspire both Melburnians and visitors.
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oOh!media wins landmark West Gate Freeway site; adds further eight large format digitals to expand Melbourne portfolio
oOh!media has strengthened its presence in Melbourne by acquiring the landmark West Gate Freeway large format digital site. This acquisition along with eight additional large format sites – increases oOh!’s large format digital portfolio in Melbourne by more than 50 percent over the past 12 months.
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oOh!media reveals premium advertisers for Woollahra Out of Home network launch
oOh!media has today announced launch partners for the fully digital Woollahra Out of Home Street Furniture network – the first phase of oOh!’s Premium Sydney offering.
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Universal Pictures goes to new heights to promote the release of The Fall Guy, taking over the largest billboard in the Southern Hemisphere, with an action-fuelled upgrade
To coincide with the Sydney press tour of the blockbuster Hollywood film, universal pictures staged a daring stunt on top of the Glebe Island Silos this week. The film’s director and producer were in on the action, alongside the Aussie stunt team from the film.
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oOh!media wins Australia’s largest street furniture contract; announces major digital transformation program
oOh!media has extended its 17-year partnership with Victoria’s Department of Transport and Planning, securing a major long-term renewal of Australia’s largest single street furniture contract that stretches across metropolitan Melbourne.
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oOh!media launches expert team to revolutionise engagement with business and professional audiences across airports and offices
oOh!media is supercharging how it connects advertisers with business and professional audiences by creating an expert team of specialists to maximise advertising engagement across airport and office environments.
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oOh!media’s Premium Sydney network breaks ground in Woollahra
oOh!media has broken ground on its Premium Sydney network with the first bus shelters now installed in Woollahra, one of Australia’s most affluent local government areas.
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oOh! unveils one of the Southern Hemisphere’s largest airport billboards with launch partners Qantas and City of Melbourne
oOh!media has launched one of the largest airport billboards in the southern hemisphere, reaching 100% of airport audiences at Melbourne’s Tullamarine Airport.
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oOh!media launches Out of Home’s most extensive campaign performance measurement – oOh! outcomes
oOh!media has unveiled plans to deliver the most extensive, data-led campaign planning and performance suite in Australian Out of Home, with the launch of oOh! outcomes.