Retail Macquarie Centre Concourse Specifications

Schweppes undertook a creative refresh and optimised design principles in line with proven best practice for their OOH creative. In doing so they cleared a path within a cluttered category creatively by exceeding category growth for average buyers.

Youi sought to increase their customer base with a new brand proposition: ‘Insurance that’s a bit more you-shaped’.

Tassal Salmon sought to position salmon as a nutritious, delicious, quality everyday protein in order to drive greater purchase amongst meat & seafood buyers both new and established. ​

Barbie has become the iconic symbol of winter, colouring Out of Home in a delightful and vibrant shade of pink.

NAB sought to increase awareness and consideration of the ‘NAB Deposits’ campaign among the key audience of 18-39 year olds and clearly communicate how their deposit products, (transactions and savings accounts) support customers in their everyday financial needs.

To showcase Amazon Prime’s new television series, Citadel, POLY took over Melbourne Central Rail and Retail for a show-stopper.