Our History
We are oOh!media (pronounced oh).
We exist to make public spaces better and brands unmissable, proudly leading the market with innovation, creativity, data and results.
We have over 35,000 assets across out national digital and classic network that reaches over 98% of metro Australians and 72% of metro New Zealanders every week.
Each asset plays an important role in the communities they are located, creating engaging environments that inform, entertain and inspire, while connecting brands with audiences at scale.
From humble beginnings in 1989, we’ve grown into the #1 Out of Home company in Australia and New Zealand, with annual revenues of $634m in 2023, we employ over 900 people who all proudly live our purpose.
We are oOh!media, and we are unmissable.
Our commitments
We exist to make public spaces better and brands unmissable. Our team is committed to sustainability, innovation, and transparency.
ESG
Dedicated team, innovative solutions, committed to accountability and transparency
Diversity, Equity and Inclusion
United by what makes us different.
Reconciliation Action Plan (RAP)
Strengthening relationships and driving reconciliation with First Nations people
Community
Committed to delivering genuine value for the communities we’re an important part of.
Our leadership team
With a focus on future growth and innovation, CEO Cathy O’Connor leads our strong and capable executive team.
Cathy O’Connor
Chief Executive Officer & Managing Director
Chris Roberts
Chief Financial Officer
Paul Sigaloff
Chief Revenue & Growth Officer
Robbie Dery
Chief Commercial Operating Officer
Lisa Green
Chief People & Culture Officer
Andrew Every
Chief Strategy & Transformation Officer
Neil Ackland
Chief Content, Marketing & Creative Officer and CEO POLY
Mat Yelavich
Chief Technology & Information Officer
Bel Harper
Executive Group Director of Product Strategy
Nick Vile
General Manager New Zealand
“Working at oOh!media is inspiring—people-first values, an innovative mindset, fun culture, and thriving in a dynamic growth sector.”
Danielle Farrelly, Head of Product
“oOh! is the pioneer of the Australian OOH industry. We are the catalyst for sector growth and transformation, constantly seeking new opportunities for our customers to reach audiences at scale with cut through.”
Matt Carroll, Group Sales Leader
“I feel so lucky that I get to work at oOh!
The culture, people and purpose of the company motivates and inspires me to be my best self!”
Natasha Jarrett, Senior Business Manager
“At oOh! we embrace people’s creativity and promote innovative thinking, where people can be themselves in a fun and energetic working environment.”
Ashlee Barnes, Business Analyst
“As a UX Designer at oOh!, I’m passionate about creating exceptional user experiences at oOh!. Let’s explore how we can enhance them together!”
Olivia Wang, UX Designer
“Every day, I am surrounded by passionate and talented colleagues who inspire me to push the boundaries of creativity in OOH and deliver my best work.”
Lee Wallwork, Art Director
“I love working at oOh! because every day is different, surrounded by a vibrant culture that sparks creativity and collaboration.”
Ruby Meers, Creative Strategist
“I can bring my authentic self to work every day – it’s a joy to be with other passionate people. oOh! supports me in my career, the development opportunities I’ve been given have allowed me to grow professionally.”
Ev Lau, Group Director – Risk, Finance
“oOh! has been exceptional supporting diversification in my career with multiple roles spanning sales, commercial, project management, and ESG. This has enabled progression to senior management levels in multiple disciplines, allowing me to gain comprehensive career experience.”
Sarah Young, Group Director – ESG, Finance
Careers with oOh!media
We champion boldness, bravery, and boundary-pushing, celebrating every win and learning from our missteps-because that’s how innovation happens. Step into a fun, open family united by common goals and unstoppable determination.
Latest news from oOh!media
oOh!media serves up expanded Out of Home Australian Open integration
oOh!media will bring the excitement of next year’s Australian Open to more people than ever before and in innovative new ways, creating landmark moments for tennis fans and brands alike.
Mazda takes over oOh!media’s Martin Place Retail precinct for refreshed ‘Zoom Zoom’ campaign
Mazda Australia is reinvigorating its iconic ‘Zoom Zoom’ brand proposition with a high impact Out of Home (OOH) campaign at Sydney’s newly launched Martin Place Retail precinct.
Fast 10: Why Cathy O’Connor Doesn’t Confuse “Tenure With Loyalty”
Fresh from oOh!media’s Outfront’25 event at the start of the month, Cathy O’Connor sat down for a very swift conversation with Greg ‘Sparrow’ Graham about tenure, high-performers and her time as a tea lady.
oOh!media strengthens retail media division ‘reo’ with eight new specialist appointments, including Ben Campbell from Nine
Following the strategic expansion of its retail media division, reo, oOh!media has today named a best-in-class team of retail media experts to drive growth for Australian retailers.
oOh! still confident on retail media play to join brand-demand dots, defend against rival incursions
As originally published in Mi3. Out of home firm oOh!media is hoping to scoop up mid and smaller sized retailers and sell their media assets on network and off, as well as set up in-store screen networks. Now it just needs a local client to land amid heightening competition. Maybe one or two will land
oOh!media launches groundbreaking immersive digital walkway at Melbourne Airport
oOh!media, Australia’s #1 Out of Home company, has unveiled a major new innovation at Melbourne Airport, launching a first-of-its-kind full-motion immersive digital walkway. Measuring the same length as an Airbus A350, this state-of-the-art floor to ceiling installation stretches 66 metres in length and is 2.25 metres high. It will welcome and engage 100% of international
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