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oOh!media unveils the strategic expansion of its retail media division to monetise sales for retailers
oOh!media is launching a major strategic expansion of its retail media division, broadening the focus to incorporate sales representation of retailers assets across stores, websites, apps, and off-platform channels such as Meta, Google and oOh!media.
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oOh! unveils Australia’s first dual large format screens with full motion 3D capabilities
oOh!media, Australia’s #1 Out of Home company, has unveiled the first full-motion large format displays with synchronised 3D capabilities for bold brand storytelling.
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‘It’s about igniting a movement’: Disinfluencer makes billboard debut in Sydney
Disability inclusive social enterprise, Disinfluencer, has debuted its first billboard to champion the power of inclusive advertising.
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Industry Profile: Danielle Farrelly at oOh!media
Danielle Farelly: Head of Product at oOh!media in AdNews’ Industry Profile
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oOh!media expands large format digital network in Adelaide with landmark Gepps Cross launch
oOh!media, continues to deliver innovative advertising solutions in Adelaide with the launch of a new landmark double-sided large format digital billboard at one of the city’s busiest commuting corridors.
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BYD launches eye-catching OOH campaign to drive ATTO3 brand awareness
BYD, in collaboration with independent media agency Yango and oOh!’s innovation and creative hub POLY, has unveiled a strategically placed Out of Home (OOH) campaign designed to elevate brand awareness for their ATTO3 electric vehicle. The new campaign, featuring artwork developed by POLY, showcases BYD’s new ATTO3 across oOh!’s classic Road and Street furniture sites. […]
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oOh!media appoints Emmalee Crellin as Head of Data Sales to drive data-led campaign success
oOh!media has appointed Emmalee Crellin to the newly created role of Head of Data Sales, driving the go to market promotion and sales of oOh!’s extensive data capabilities.
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oOh!media adds 35 shopping centres to expand retail centre portfolio
oOh!media today announced the addition of 12 new shopping centres across Australia to its expanding retail media portfolio. Additionally, the company has acquired Blue Tongue Outdoor, further strengthening its presence with 23 more retail centres in Adelaide.
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oOh!media wins coveted Melbourne Metro Tunnel contract
The Metro Tunnel will create an end-to-end rail line from Sunbury in the west to Cranbourne/Pakenham in the southeast, featuring bigger and more modern trains and five new stations which will feature unique character to inspire both Melburnians and visitors.
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oOh!media wins landmark West Gate Freeway site; adds further eight large format digitals to expand Melbourne portfolio
oOh!media has strengthened its presence in Melbourne by acquiring the landmark West Gate Freeway large format digital site. This acquisition along with eight additional large format sites – increases oOh!’s large format digital portfolio in Melbourne by more than 50 percent over the past 12 months.
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