reooh has been created to remove the complexity and challenges of setting up a retail media screen network. This includes asset procurement, operations, CMS, a retail media platform, and sales enablement. It also unlocks the potential for retailers to extend their retail media network activity onto the leading Digital Out of Home screen network in Australia and New Zealand, oOh!media.

Offering retailers a turnkey retail media screen network

Founded by ANZ Out of Home market leader

oOh!’s superpower is reaching audiences at scale and making brands unmissable. With an extensive network of over 37,000+ asset locations, we can target audiences at scale.

oOh! has over

Operating across

We influence

8,000

550+

$79 billion

retail assets and 22,000 advertising faces

Australian and New Zealand Retail Centres

in spend a year

In-store media is the next growth frontier

Digital media screens are increasingly moving inside the retail store to capture consumers at location, to influence their buying behaviours closer to making purchase decisions.

By leveraging oOh!’s expertise and scale in Out of Home, reooh unlocks the ability to quickly monetise your in-store customers with a connected digital screen network, delivered by the leaders in retail screen media.  

Retail media is one of the fastest growing media sectors, predicted to hit $2.1 billion in Australia by 2026¹

The opportunity for retailers

Increase revenue further by allowing brands and suppliers to leverage your first party customer data and extend campaigns onto off-platform Out of Home with oOh!.

Build new, high margin revenue streams by allowing brands and suppliers to place advertising on your owned and operated digital screen network.

Improve supplier relationships by providing closed loop reporting on channel investment, impact and performance, and optimisation strategies to maximise their investment.  

In-store transactions outperform online by 790%

"It was important for us to engage a partner in retail like reooh who really understood our business and really knew how to bring the outside world of advertising into our stores. "

- Jonathan Waecker, The Warehouse Group

reooh's turnkey solution

Get to know the benefits of reooh's best-in-class retail media screen network solution, built to deliver on near and future state digital capabilities. 

Yield and Inventory Management 

Built in Verification

Private Marketplaces

Scalable off Network

Workflow Permissions and controls

Prioritisation of inventory

Templates

Targeting First Party Data Ingestion

Localised Content

Localised campaigns

Improved workflow and reduced responsibilities

Customer insights

Acquisition

Cybersecurity

Reduced complexity

Open APIs

Reduced TCO

Access to new inventory

Scaled Partnerships

Improved acquisition

Audience insights 

More relevant content

Improved in-store experience

Heightened awareness to products on offer 

A range of funding models to ease capital restraints

Ability to realise profitability faster

Grow new profitable revenue streams

Transform your retail businesses with our best-in-class in-store screen network, quickly and at scale to generate new revenues as part of a retail media offering.

Ready to get started?

get in touch with our reooh team today!

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Sources:
1. PWC Entertainment and Media Outlook 2022 - 2026

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